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The International Journal of Management Science and Information Technology (IJMSIT)

The international journal of management Science and information technology (IJMSIT) is a refereed journal and publishes high-quality theoretical and empirical papers in the areas of management science and information technology. This journal reports the impact of information technologies on the managerial and organizational topics. IJMSIT develops a comprehensive and theoretical framework by using a multidisciplinary approach to management and information technology for researchers and practitioners.

 


Editor-in-chief: J. J. Ferreira, University of Beira Interior, Portugal, Email: jjmf@ubi.pt
Published: Quarterly
Copyright: 2012, North American Institute of Science and Information Technology (NAISIT)
ISSN: ISSN 1923-0265 (Print) - ISSN 1923-0273 (Online) - ISSN 1923-0281 (CD-ROM)

GENDER DIFFERENCES AMONG ELDERLY IN THE USE OF INTERNET BANKING SERVICES
15 : Special Issue: 2014 Spanish-Portuguese Scientific Management Conference ( 2015-03 )

Abstract:

The Internet banking has changed the type of relationship between clients and banks. Today it is possible to manage accounts and all of the services online having the opportunity to compare different providers quickly and easily. The future of the Internet bank is in the type of services offered and in the way they interact with clients satisfying their needs. In this work, through a sample of 415 individuals older than 55 years, we analyse the gender gap in the use of Internet Baking and preferences for personal contact as key variables in the explanation of the frequency of use of ten services regularly offered by the Internet banking. Results show the existence of a gender gap in the frequency of use, although the level of autonomy in the preference for personal contact dilutes gender differences for some services.

Author(s): Angel Fco. Villarejo-Ramos - Spain - University of Seville
Begoña Peral-Peral - Spain - University of Seville
Jorge Arenas-Gaitán - Spain - University of Seville
Maria Angeles Ramón-Jerónimo - Spain - Pablo de Olavide University
Keywords: Elderly, Internet banking, gender gap, personal contact
Download: Click here to download paper

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