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The International Journal of Management Science and Information Technology (IJMSIT)

The international journal of management Science and information technology (IJMSIT) is a refereed journal and publishes high-quality theoretical and empirical papers in the areas of management science and information technology. This journal reports the impact of information technologies on the managerial and organizational topics. IJMSIT develops a comprehensive and theoretical framework by using a multidisciplinary approach to management and information technology for researchers and practitioners.

 


Editor-in-chief: J. J. Ferreira, University of Beira Interior, Portugal, Email: jjmf@ubi.pt
Published: Quarterly
Copyright: 2012, North American Institute of Science and Information Technology (NAISIT)
ISSN: ISSN 1923-0265 (Print) - ISSN 1923-0273 (Online) - ISSN 1923-0281 (CD-ROM)

RECONFIGURATION OF THE CUBAN MUSIC INDUSTRY IN THE DIGITAL ERA
21 : Issue 21 (Jul-Sep 2016) ( 2016-09 )

Abstract:

This paper discusses the impact of new information technologies, especially Internet, in the structure of the music industry and offers an assessment of the main influences that are reconfiguring the operation of music creation and production. The analysis covers the content and the reconfiguration of the bases of competition and new business models as part of the strategic responses of established players in the sector. Expansion opportunities and the creative potential of Cuban music were studied, highlighting the strategic choices and new challenges facing the onslaught of the digital age.

Author(s): Luis Camilo Ortigueira-Sánchez - Peru - University of the Pacific
Idalia Romero Lamorú - Cuba - University of Havana
Johannes Abreu Asin - Cuba - Record label and Publishing Producciones Colibrí
Keywords: Music Industry, Internet, New Information and Communication Technologies, Reconfiguration, Competence, Strategy
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